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The excerpt represents the core issue or deciding factor on which you must meditate, and is drawn from The Crowd by Gustave le Bon: constantly repeated, and so far as possible in the same terms.
It was Napoleon, I believe, who said that there is only one
figure in rhetoric of serious importance, namely, repetition.
The thing affirmed comes by repetition to fix itself in the mind
in such a way that it is accepted in the end as a demonstrated
truth.
The influence of repetition on crowds is comprehensible when the
power is seen which it exercises on the most enlightened minds.
This power is due to the fact that the repeated statement is
embedded in the long run in those profound regions of our
unconscious selves in which the motives of our actions are
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